Sustainability in Fashion

Sustainability in Fashion

Photo by John Cameron on Unsplash

In a world full of fast fashion and rapidly evolving trends, it is hard to keep up the pace while prioritizing the health of the planet. We have seen a dramatic increase in accessibility and affordability in fashion over the last couple of years. This initially sounds great, however these ideas are having detrimental effects on the environment. A recent study has concluded that the fashion industry is responsible for roughly 10% of all global carbon emissions while remaining the second largest consumer of water worldwide. In order to protect the health of our planet we must make changes to what and how consumers purchase.

Our solution: Buy quality products that are made to last.

Quality & Longevity 

In order to reduce the environmental impacts of fashion it is important that you are purchasing products that you can love for years to come. This starts with the quality of materials and craftsmanship of the maker. 

Relevance

Relevance in fashion refers to the emotional connection and relationship we develop with our clothing and accessories. Google Arts & Culture explains this idea: “Fashion has the ability to change and shape lives through its personal connection to us all. We all have to wear clothes and every piece of clothing we buy represents a personal choice.” 

As conscious consumers we can strive to make thoughtful purchases by only buying products that make us feel confident, comfortable, and happy. 

We can all work to create a healthier planet by making small changes to how we make purchases. Next time you would like to make a purchase you can ask yourself: 

  • Was this product made with quality, sustainable materials?
  • Will I be able to love this product for years to come?
  • Do I feel confident and happy when wearing this item?

Love what you carry with you, inside and out. 



Sources: 

https://artsandculture.google.com/story/why-fashion-matters/_QKS0J-OeT7HIA

https://pirg.org/california/articles/the-fashion-industry-waste-is-drastically-contributing-to-climate-change/#:~:text=The%20fashion%20industry%20overproduces%20products,of%20water%20and%20plastic%20pollution.

https://www.businessinsider.com/fast-fashion-environmental-impact-pollution-emissions-waste-water-2019-10?IR=T#the-fashion-industry-is-also-the-second-largest-consumer-of-water-worldwide-14